I'm a big believer in the importance of "big picture" thinking, so my approach to marketing is thorough, comprehensive, and holistic, based on your unique goals and resources.
Together we can tackle everything from strategic partnerships and content marketing to social media and email marketing that works.
Of course, I'm not just going to dump a killer strategy on your desk and be on my merry way. What good will that do if you still need the training or the tools to execute it? If you want to take a crack at it on your own by all means, but if not, I'll be right there to guide you.
"I have had the good fortune to work with Grace to develop an online marketing strategy, and found her to be extremely knowledgeable, focused, and reliable. She under promises and over delivers. I have confidence that no matter what I ask her to do, she'll find a way to knock it out of the park. I'm delighted to be working with Grace and her company."
Universal Pest Control
"Branding" is one of those ubiquitous "business words" that seems to have lost all meaning--but it's a critical part of your business that should not be overlooked. Branding touches almost every area of operations from marketing and advertising to copywriting, human resources, company policies, and more.
Even if you understand how critical it is, it can still be challenging to wrap your arms around a concept that can seem so nebulous.
My collaborative branding consulting features a series of exercises custom-tailored to you that will help you discover: your current brand identity, what you'd like it to be, and how to get there. We'll cover everything from customer perception and competitive analysis to your unique value proposition and positioning.
"I am a client of Grace's for a brand re-design, among other things. She has and continues to supersede my expectations: timely, efficient, and a woman of her word. I highly recommend her to any professional looking for a new look and fresh perspective. She will not disappoint you!"
Dr. Leah Riddick
WIX WEBSITE DESIGN
Having a strong web presence is absolutely crucial for anyone seeking success: a small business, an organization, a cause, a freelancer or artist, or even jobseekers.
The first step is a well designed and informative website that tells your story, reflects your brand image, and drives your target audience straight to your door and inbox.
Not only will I craft a beautiful and effective website for you on the Wix platform, but I'll also train you on how to manage it yourself should you wish to do so. (I'm a big believer in autonomy!)
JUST NEED SOME GUIDANCE ON AN EXISTING WEBSITE?
"I have been blown away by the professionalism, quality, and talent that Grace offers. She has exceeded every expectation and on top of that, her ability to develop strategic plans and assist in marketing is incredible. As someone who has owned numerous businesses, it's not often that I'm blown away, but Grace has done exactly that. I highly recommend her to anyone looking for editing, marketing, web design, or business planning!"
The Boss Lady Investor™
COPYWRITING + EDITING
"CONTENT IS KING."
Content marketing with strong, engaging copy is the way forward for anyone seeking success on the internet--and is absolutely critical for search engine optimization.
Whether it's a blog post or article, website copy, social media posts, or marketing materials you need help with, I'll put my ten years of experience to work for you.
"Grace does excellent work and is a talented Content Writer and Social Media Strategist. She has helped my clients better represent their brands and communicate more clearly with their customers. I am blessed to have met Grace and extremely thankful we are able to work together. She is clearly driven by her values and relentlessly works to improve a brand's content."
When was the last time you reviewed your stash of promotional materials? Are they engaging and interesting? Do they accurately reflect your brand image? Are they EFFECTIVE?
It might be time for a refresh, overhaul, or expansion of your:
Presentations & Slide Decks • Social Media Graphics
Postcard Mailers • Business Cards
Workbooks • Posters • Flyers
Lead Magnets • Rack Cards
"Rarely do you find people online that can make such a huge difference in your life! Grace has been absolutely wonderful to work with and her work far exceeds my expectations. She has helped me on multiple projects including my website, PDF workbooks, branding, and overall organization. She is extremely communicative, offers tasteful professional opinions, and delivers exceptional work. Thank you Grace for helping me get my business launched. I couldn't have done it without you!"
Beauty Social Breakthrough
SPEAKING + TRAINING
expand your training offerings,
add variety to your group's activities calendar,
or just get some one-on-one social media training?
Look no further!
I've developed a highly curated collection of one and two hour training workshops and speaking engagements that provide high quality training in an engaging and interactive environment. (And I always bring candy!)
CLICK HERE to see the list of programs available.
"Grace conducted a workshop for us recently called "The Basics of Branding", and it was even better than anticipated. She was clear and concise in presenting the information and had great energy. Feedback from the attendees was outstanding. We look forward to hosting her again."
Florida SBDC at Daytona State College